Entertainment PPC Agency

Film distributors, record labels, gaming publishers, and streaming platforms trust us to engineer campaigns around release windows, fan behavior, and the ruthless economics of attention.

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Trusted by teams at A24, UMG, Riot Games & 80+ others

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4.1B+Streams Driven
18.7xAverage ROAS
312Campaigns Launched
$840MBox Office Attributed
94%Playlist Placement Rate
2.3M+Pre-orders Driven
47Platinum Campaigns
6.2xAvg. Trailer Completion Rate
4.1B+Streams Driven
18.7xAverage ROAS
312Campaigns Launched
$840MBox Office Attributed
94%Playlist Placement Rate
2.3M+Pre-orders Driven
47Platinum Campaigns
6.2xAvg. Trailer Completion Rate

Case Study Gallery

Spotify · DSP

Debut Single Launch
Breaks Algorithmic Ceiling

Monthly Listeners+168M
42M before210M after
Playlist Reach+122M
18M before140M after

Budget

$280K

ROAS

22.4x

Weeks

6

Q3 2025
Cinema screen displaying a film trailer in a dark theater with audience silhouettes
15s Trailer Ad

91%

View-Through Rate

YouTube · Meta

Blockbuster Trailer Campaign
Day-and-date wide release

$124M

OW Box Office

14.2x

ROAS

CTV · Programmatic
Live

Friday Night Launch
Streaming Platform

MonFri

18.7M

Viewers Week 1

↑ #1 Friday
Influencer · TikTok

Pre-order Funnel
AAA Game Publisher

Impressions340M
Click-through8.4M
Wishlist Add2.1M
Pre-orders890K

890K

Pre-orders

$4.2M

Revenue

Cross-platform

2025 Campaign Portfolio — ROAS by Vertical

18.7x

Portfolio Average

14.2x

Film

22.4x

Music

16.8x

Gaming

21.3x

Streaming

Free Resource

Download the Entertainment
PPC Playbook

87 pages of release-window strategy, fan-behavior segmentation frameworks, and bid logic we use on every campaign. Used by 400+ media buyers across film, music, gaming, and streaming.

Release window bid calendars
Playlist algorithm trigger maps
Trailer ad sequencing playbooks
Pre-order funnel architecture

I work

No spam. Unsubscribe any time. Used by teams at A24, Universal Music Group, and Riot Games.

How We Work

Audience Intelligence

Fan Behavior
Segmentation Map

Core<br/>Fan
Casual
Hype
Lapsed
Tastemaker
Crossover

12

Segments

340+

Signals

8

Platforms

Media Mix

Platform Spend
Distribution by vertical

Meta / Instagram32%
YouTube24%
TikTok18%
Spotify / DSP14%
Programmatic CTV8%
Reddit / Discord4%
Updated Q1 2026
Bid Architecture

Release-Window Bid Logic — Engineered for Attention Peaks

Awareness
Build
Surge
Launch
Sustain

Day-of multiplier

3.2x baseline bid on release day

Pre-release window

Scaled over 90-day runway

Ungated Work

The Full Case Library

312 campaigns. Every vertical. Every platform. No email required — browse the work, steal the thinking, or book a call when you're ready.

312

Campaigns

4

Verticals

18.7x

Avg ROAS

$840M+

Box Office